Getting fans to come out to minor-league games can be tough. Unless you have a superstar-caliber prospect, there may not be a ton of incentive for fans to come out and support the club.
That’s why minor-league baseball is known for hosting wacky promotions. Casual fans who may not be as familiar with players on the club might be more enticed to attend games if the team in question is wearing weird jerseys, or giving the night a crazy theme.
That said, there are times where teams can take things a little too far. The Omaha Storm Chasers found that out while trying to offer fans a promotion during Monday’s game.
Yeah, the team offered a 10 percent discount on merchandise each time Colorado Springs Sky Sox outfielder Keon Broxton, formerly of the Milwaukee Brewers, misplayed a ball during the game.
The Storm Chasers later deleted that tweet and apologized for their “unfortunate lapse in judgement.”
While some will complain that people can’t take a joke anymore, the Storm Chasers promotion was pretty mean. It’s not like Broxton is an established player merely making a quick stop in Triple-A. He’s a 25-year-old still trying to work on his game enough to stay in the majors.
Teasing, say, A-Rod, who is a clear Hall of Fame caliber player just making a rehab start in Triple-A is one thing. Picking on a 25-year-old still trying to pursue his dreams is a little harsh.
The initial tweet may have been deleted, but the damage has already been done. Broxton has no doubt seen or heard about the promotion at this point, and he’s probably pretty motivated to make the Storm Chasers regret it. There’s nothing sweeter than karma coming back to bite you.
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